Partnerships Solution Lead
Description
Responsibilities
Company Overview:
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices, including Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo.
Why Join Us:
At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok.
About the Team:
We are creative connectors who work to drive healthy and sustainable partnerships across our media partners to accelerate revenue through bespoke packaging of tentpole and proprietary programming.
About the Role:
The Partnerships Lead is a client-facing role responsible for working closely with the sales verticals, content solutions, industry strategy, and marketing to conceptualize and sell industry tentpoles, cultural pulses, and truly TikTok activations. This person is a highly collaborative independent contributor & thought partner adept at developing new monetization opportunities that live at the intersection of TikTok's vibrant creator community, our product solutions, and advertiser goals. This individual brings a depth of business understanding, media planning/buying expertise, and in-depth awareness of the advertising and content ecosystems. They take a hands-on approach to building bespoke sellable opportunities while also breaking down silos, managing multiple stakeholders across the organization, implementing new processes, and securing internal and external buy-in to ultimately help accelerate the growth of TikTok for Business solutions.
Responsibilities:
- Create first-of-its-kind opportunities to bring to brands for branded programming.
- Amplify TikTok's mission of inspiring creativity and joy through the creation of a varied slate of TikTok ownable monetization opportunities that pay off the business objectives of and drive results for our advertiser partners
- Partner with clients to understand their business objectives to inform future monetization opportunities and to educate the market about editorial/content opportunities and thereby accelerating the overall growth of TikTok Business solutions.
- Generate revenue with these opportunities/sponsorship packages
- Forge partnerships across the user and B2B sides of TikTok, including Sales Operations, Product, Content Partnerships, Creator Solutions, Content Programming, Music, Brand Marketing, Business Marketing, and Sales to unlock the most strategic, innovative content solutions for TikTok advertisers.
Qualifications:
- 8+ years of direct experience in digital advertising, ad sales, or brand marketing
- Willing to work in Los Angeles, CA
- Experience managing advertisers throughout the funnel with a deep understanding of their challenges and objectives
- Experience building relationships with top marketing decision-makers at brands and agencies
- Ability to analyze data and identify insights to assess campaign performance
- Ability to proactively troubleshoot and problem-solve quickly and through the proper escalation channels
- Experience managing individual contributors of varying experience
- Proactive attitude with excellent project management, organizational, and analytical skills
- Experience diagnosing and solving technical problems with product and engineering teams
- Ability to effectively translate technical language to non-technical stakeholders
- Experience with ad verification partners (IAS, DV, MOAT)
TikTok is committed to providing reasonable accommodations during our recruitment process. If you need assistance or an accommodation, please reach out to us at [email protected].
Job Information
The base salary range for this position in the selected city is $108000 - $230400 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
At ByteDance/TikTok our benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support ByteDancers to give their best in both work and life. We offer the following benefits to eligible employees:
We cover 100% premium coverage for employee medical insurance, 80% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.
Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off(PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.
We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.